purpositum project- ID: #250007 – American Waters

American Waters

an art project by world renown adventure photographer Florian Wagner (National Geographic / NY Explorers Club). Raising attention for urgent water-relevant topics through extraordinary aerial photographs, taken out of a helicopter flying across the United States of America.

Create impact + associate your brand/company with adventure, conservation, high end ltd. edition Fine Art prints, social media content plus a 2 x 45 minute documentary for Servus TV/Red Bull Media and long lasting positive presence in worldwide print media.

„American Waters“ will start September 1st. 2025

Partners will benefit from high end environmental content produced by National Geographic photographer Florian Wagner with a promising position for support from celebrities caring for our planet.

Purpose

The American Waters journey will begin in Bend, Oregon, in September 2025, to explore critical water-related issues across the western United States.

Key stops include Mt. Rainier, where retreating glaciers threaten water sources; Clearwater, significant to Indigenous communities; and the Great Salt Lake, where shrinking water levels lead to hazardous dust storms. The Colorado River’s declining flow impacts agriculture, endangered species, and millions of people, while Bakersfield faces groundwater depletion threatening crops.

In San Francisco, Pacific temperature shifts affect marine life, while Lake Tahoe and Crater Lake grapple with rising wildfire threats and the economic significance of water for tourism and health. Each location illuminates the urgent need for water conservation and environmental action.

Past project: African Waters – Media exposure value EUR 1.3000.000,00
The stunning images will be offered as fine art prints and rare special limited editions.

What is special about the project.

Media exposure value

Partners will benefit from high end environmental content produced by National Geographic photographer Florian Wagner with a promising position for support from celebrities caring for our planet.

Estimated media value of this project > EUR 1.500.000,00

TV + Online + Social Media Presence

TV presence in Servus TV (2 x 45 minutes documentary) to be multiplied by international stations with up to 30 million views

Genuine social media content showing products with environmental background & multiplication of reach through connection of all parties involved worldwide

Logo presence on the helicopter visible in TV shows, Book, PR, Social Media, etc. (optional).
Coffeetable book with logo on cover.
Worldwide PR before, during and after the trip.

Advertising value

Advertising effect / product placement for all partners, visibility in Photo & Video

Hollywood stars Shailene Woodley & Jason Momoa & Arnold Schwarzenegger in promising contact

International exhibitions in galleries worldwide (Lumas, Leica)
„Good cause“ with real action through NGO Viva Con Agua

One large campaign, that can be used worldwide with strong partners to promote partners`products

Multimedia shows as shown in Leica Stores, Necker Island, Munich Safety conference and many more.

Investment

EUR 200.000,00

If you’re interested in investing
and make this project come to life – 
Contact our team now!